Practical Photography goes more digital

Practical Photography has undergone a relaunch to keep up with the significant shift towards digital photography.

As digital technology sweeps through themarket, themagazine has identified a need to introduce more digital content and make it more accessible to new photographers.

Published by Emap Active, there is a new 20-page section called Take Better Pictures. Whether readers own cameras with film or digital, creative compact or SLR, the section offers advice on the whole process of photography from concept to print.

Another new section, On Location, follows a professional photographer for the day to see what techniques he or she uses and what it feels like to take certain types of picture. Another feature will invite readers to join members of the Practical Photography staff so they can learn how they go about getting good pictures.

Editor Andrew James said: “People think that you need to be a boffin to understand digital cameras but we want to demystify that. Photography is an art formand not in a lofty sense.

“People may just want to take a better picture of their wife or girlfriend and we want to give simple step-bystep advice on how to do this and how to spot a good picture before they have even taken it.

“We have made it easier to follow which we needed to do because of this shift in themarket but without forgetting our traditional readers.”

The magazine’s design has also changed to become more accessible, with the content allowing readers to follow step-by-step advice. There is a fresher,more modern feel throughout, said James.

The November relaunch issue comes with a free DVD, filmed for the magazine. Practical Photography Live features advice on shooting wildlife, quick tips for digital compact users, and how to shoot special effect pictures.

The title will now cost £3.50.

By Sarah Lagan

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