November ABCs: FT the only quality daily to up circulation

The Independent and The Guardian were the biggest losers in the daily quality newspaper market in November, according to ABC figures released today.

Between them, the Guardian and Independent are distributing more than 45,000 fewer copies than they were last year.

Overall, the five quality newspapers – the FT, Guardian, Telegraph, Times and Independent – were down 2.64 per cent year on year, losing 69,000 copies in the past year. Some 2.62 million quality newspapers are distributed on an average day.

The Independent saw an 8.01 per cent year-on-year circulation decline to 233,423 in November. Of these copies, 41,484 are bulks, distributed in airports, hotels and on trains.

The Guardian, which recently upped its price to 80p, fell 6.7 per cent year on year to 356,789.

The Times saw an annual decline of 2.57 per cent to 636,946, while the Telegraph was down 2.04 per cent to 882,873.

The only quality daily to put on sales year on year was the Financial Times, up 2.75 per cent to 882,873. The Financial Times, chief executive, John Ridding, said: ‘These figures underline a very strong year for the FT, with healthy gains in circulation which are unusual, and probably unique, among quality titles.

‘We are particularly pleased with the rise in the quality of our circulation, which will remain a top priority going into 2008.’

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