Newsquest to launch new Salford weekly and Teesside edition of Northern Echo

Newsquest is launching a new paid-for weekly newspaper and daily website covering the city of Salford, Greater Manchester, with plans to recruit local reporters who know the area.

Salford City News will print its first edition, with a cover price of 80p, and launch online at on 24 January.

The regional publisher is also launching a new edition of daily the Northern Echo covering Teesside the same day, responding to reader demand.

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Karl Holbrook, regional group editor for Lancashire and Greater Manchester, said Newsquest is “recruiting talented local reporters, who know and love Salford” for the new weekly title.

Echo editor Hannah Chapman has said the paper is also hiring journalists “with a passion for the area”, although Newsquest did not confirm staff numbers for either title when approached by Press Gazette.

Salford is separated from the city of Manchester by the River Irwell and is home to the BBC and ITV’s northern hubs, both of which are based at Media City in Salford Quays.

Holbrook added: “Salford is an amazing place, full of history and culture. But there is a real sense on the ground that Salford is often ignored next to its louder sibling across the River Irwell – we think this is a crying shame.

“Salford deserves to have its own dedicated newspaper flying the flag for its residents and I am absolutely determined to bring the needs and concerns of real ‘Salfordians’ into the light with this exciting launch.”

Salford is already covered by Reach-owned daily newspaper the Manchester Evening News, which has a circulation of 33,600 copies.

But Holbrook said Newsquest believes there is a “sustainable publishing future in Salford as a weekly print brand and as the daily online provider of the best local content”.

The new edition of North East daily the Northern Echo will include increased coverage of Stockton, Middlesbrough – and Middlesbrough FC – Redcar and Cleveland. It will cost 87p weekdays and £1.25 on Saturdays.

Chapman said: “I regularly get asked by readers for more Teesside content, so taking the two things together, it seemed like a natural step to increase our coverage with this new edition.

“We’re also boosting our online offering, so readers can find out all the latest news and information.

“There is so much potential in the area, with Middlesbrough as the unofficial capital of Teesside, but also in the towns of Stockton, Yarm, Redcar and Saltburn, that we’re really looking forward to getting to the heart of the issues that matter in those communities.”

Picture: Newsquest



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4 thoughts on “Newsquest to launch new Salford weekly and Teesside edition of Northern Echo”

  1. This kind of launch which sees rivals going head to head to claim back or win territories ought to encouraged as it’s the kick up the backside many stagnating regional publishers need and will ultimately be good for the reader.
    Unlike the covert launch by Archant into Peterborough under the guise of an innovative Google funded news website launch , this openly pitches two leading groups against one another with the one providing the best local coverage likely to emerge victorious.

    Why should the traditional large publishing group be the sole provider of news for any given area? Falling readerships and woeful advertising rates indicate it’s time to take the gloves off and call open season on all areas and I for one welcome it and hope more groups plan launches on rival patches,if the current publishers aren’t providing it, let someone else come in who will.

    The public aren’t fools, they’ll support the one giving them what they want which is generally well written unique first to break news about their communities,and with some publishers taking the lazy UGC/PR handout top and tailing and social media rewrite route someone providing a genuine local news service has every chance of gaining the market and monetising the numbers.
    Good luck to both publishers- let battle commence!

  2. Good to have the competition. However this new kid on the streets will have to go a long way to go in order to match the grown up Journalism with the depth and gravity of Steve Kingston at the Salford Star.
    If they have any sense they will sign kingston up as Chief Reporter.

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