Trinity Mirror has today appointed Lloyd Embley as editor of The People, six months after he was made acting editor following the departure of Mark Thomas in November.
Embley, 42, a former assistant editor at the Daily Mirror, said: ‘I am absolutely delighted to be given the opportunity to lead this great newspaper at a very exciting time.
‘We are facing the circulation challenge head on and with the plans we have in place and the considerable talents of our staff we will ensure The People continues to be a great Sunday newspaper.”
The People has consistently been one of the worst circulation performers in the national press in recent years. In May it had an average sale of 646,577, down 11.39 per cent year-on-year.
Sly Bailey, Trinity chief executive, said: ‘As acting editor Lloyd has demonstrated a real grasp of the People’s readership and its market. He has a clear, modern vision for the title’s future along with the right skills to succeed. I’m delighted to appoint him as editor.’
The company also announced that Gary Jones, 46, a former Daily Mirror assistant news editor who has been at The People since Thomas’ departure in November, has been appointed deputy editor.
Night editor Matt Clarke has been made third charge as assistant editor and deputy editor Ben Proctor leaves the company today.