PR Week has revealed that its last weekly print edition will come out this Friday as it prepares for a monthly relaunch.
The 25-year-old Haymarket title's first monthly edition will be published on 9 October and new weekly digital products will come “shortly afterwards”.
Press Gazette understands that PR Week plans to publish daily and weekly email bulletins as well as an app which contains enhanced content taken from the monthly print edition.
The new monthly title will include “in-depth features, expert opinion and authoritative analysis covering everything from big business issues to the minutiae of life in the comms industry”.
PR Week has an audited circulation of 11,639 of which around 2,600 copies are paid-for. This compares with total circulation of 17,339 a decade ago, of which around 3,500 were paid for.
PR Week editor Ruth Wyatt said: “We will continue to deliver all the elements our readers tell us they need and want, alongside some things they won’t be expecting.
“One thing is for certain: wherever you are and however you approach us, you’ll find a bloody good read.”
Group publishing director George Buckingham said: “PR Week is the key source of information for people who work in public relations and communications.
“The way our readers consume information has been transformed in the past ten years and we will ensure that PRWeek’s essential mix of news, views and in-depth knowledge is available to them wherever, whenever and however they want it.”
The PR Week name will remain the same.
Buckingham said. “We moved our US version of PR Week to monthly frequency some time ago and it went from strength to strength.”
Press Gazette understands that no staff cuts are planned as a result of the monthly move.