The Hertfordshire Mercury has launched a campaign to get highways managers to improve safety at an accident blackspot, after four people died there in a year.
The weekly paid-for, owned by the Herts & Essex Newspapers Group, launched the campaign to get readers to sign a petition, after a young couple and their one-year-old son died on the B1502 Stanstead Road, near Hertford.
The deaths prompted anger, as Hertfordshire Highways had failed to take action following the death of 17-year-old Chantelle Burridge on the same stretch of road one year earlier.
News editor Paul Brackley said: “If the authority had acted swiftly after Chantelle’s death and heeded the warnings we reported from police, a coroner and local residents, two young parents and their little toddler could still be alive today.”
The campaign, launched on 25 August on the Mercury’s front page, has seen a massive response from readers, with members of the public phoning in follow-up stories of near misses at the spot and unheeded calls for greater safety on the road dating back to the 1970s.