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  2. Audience Data
May 24, 2012updated 14 Sep 2012 3:16pm

Guardian is fastest growing national press website

By Press Gazette

The Guardian clocked up the biggest year-on-year increase for daily website traffic in April, the latest ABC figures reveal.

It averaged 3,876,212 daily unique browsers last month – an increase of 61 per cent on April 2011

Mail Online remains by far the biggest UK newspaper website by some margin with total monthly traffic up 42 per cent year on year to 90,309,252, this total was 0.5 per cent down on March.

UK national newspaper website figures April 2012 (source ABC)

Daily figures:

Name of site; daily unique browsers; percentage change year on year (month on month)

MailOnline : 5,653,577 ; 57.22 ( 4.42 )

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Metro : 335,390 ; NA ( 2.32 )

Standard.co.uk : 110,611 ; NA ( -8.23 )

guardian.co.uk : 3,876,212 ; 61.02 ( 4.17 )

The Independent : 695,992 ; 18.76 ( 8.02 )

Mirror Group Digital : 660,672 ; 4.69 ( 13.17 )

The Sun : 1,530,704 ; NA ( 2.82 )

Telegraph : 2,343,120 ; 21.24 ( -3.04 )

Monthly figures:

Name of site; monthly unique browsers; percentage change year on year (month on month)

MailOnline : 90,309,252 ; 41.65 ( -0.53 )

Metro : 8,049,098 ; NA ( -2.15 )

Standard.co.uk : 2,518,207 ; NA ( -11.27 )

guardian.co.uk : NA ; NA ( NA )

The Independent : 15,043,267 ; 17.05 ( 3.54 )

Mirror Group Digital : 13,682,364 ; -3.02 ( 10.85 )

The Sun : 25,070,209 ; NA ( 1.52 )

Telegraph : 44,892,746 ; 16.90 ( -6.11 )

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

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