The Bolton Evening News could be renamed the Bolton Daily News to reflect its change in June to a morning publication.
Sources at the paper, which was launched in 1867, said that a final decision on the new name has yet to be made, but that the Bolton Daily News is the preferred option.
If it goes ahead with the name change, the BEN will be among a number of regional papers that have dropped "evening" from their titles after switching to morning editions.
They include the Lancashire Telegraph, The Argus in Brighton, The Press in York, the Swindon Advertiser and the Coventry Telegraph.
Meanwhile, staff at the BEN were deciding this week whether or not to take strike action in protest at a pay offer of £10-a-day to cover more late shift working caused by the new deadlines.
NUJ FoC David Thomson said: "If management doesn't come back to us with a new offer, it is more than likely that we will set dates for industrial action."
Reacting to news of the possible name change, Thomson said: "If this is happening I'm quite surprised. It's a long-established title and I don't know how the public will react. I think it will always be known as the Bolton Evening News."
According to one source at the paper, since moving publication time, sales have shown a "definite increase".
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