It was was red faces all round at the usually yellow-topped Construction News this week as a production error led to the previous edition’s page 2-3 spread being repeated.
Readers had the questionable pleasure of wading through editor Nick Edwards’ leader for the second week on the trot, while the contents page certainly had a sense of dÃ©jÃ vu about it.
The mistake was particularly embarrassing for Emap Inform chief executive Simon Middelboe, who has been at the forefront of centralising all production desks across the division.
His dream of sub-editors beavering away in isolation from the reporting teams has cut costs but has now resulted in the worst rick in the mag’s 140-year history.
Axegrinder understands a furious Edwards tried to get the edition pulped and reprinted but thousands of copies made it out to bewildered readers.