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June 7, 2013updated 11 Jul 2013 2:53pm

ABCs: Two dailies increase month on month circulation as decline continues

By Gavriel Hollander

Only two daily papers increased their average circulation in May, according to the latest ABC figures.

The Daily Star and the i were the only dailies to buck the trend of falling circulation, although both increases were below 1 per cent. The Daily Star grew circulation by 0.99 per cent to 534,813 while the i added 0.75 per cent to its circulation to sit at 306,578.

The Financial Times (3.57 per cent) and The Guardian (1.85 per cent) suffered the biggest month-on-month falls

The i was also the only paper to increase its year-on-year circulation, posting an 11.67 per cent rise, while The Times saw annual circulation fall by just 0.19 per cent.

The Independent was the biggest year-on-year loser, with a 20.1 per cent decline to just 75,089.

On the Sundays, only the Sunday Express increased its circulation, growing by 0.65 per cent to 462,812. The Sunday Times experienced the biggest decline on its monthly figures, dropping 4.5 per cent to 842,810.

No Sunday grew its average ciruclation figure year-on-year. The most dramatic declines were suffered by the Daily Star Sunday (31.35 per cent), the Sun Sunday (16.69 per cent) and the Sunday Post (12.46 per cent).

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The Observer and the Sunday People also saw circulation fall by more than 10 per cent compared to last May.

Name of national daily

Average circulation for May Month-on-month percentage change Year-on-year percentage change
Daily Mirror    1,041,289 -0.08 -3.63
Daily Record   255,238 -0.63 -9.32
Daily Star    534,813 0.99 -11.84
The Sun     2,269,238 -0.55 -13.12
Daily Express    525,235 -0.50 -12.15
Daily Mail  1,787,558 -0.87 -7.43
The Daily Telegraph  545,579 -0.63 -5.14
Financial Times  256,655 -3.57 -14.61
The Guardian 192,376 -1.85 -10.40
i 306,578 0.75 11.67
The Independent 75,089 -0.68 -20.10
The Times 394,982 -1.14 -0.19
       

 

Name of national Sunday title Average circulation for May Month-on-month percentage change Year-on-year percentage change
Daily Star Sunday 329,669 -0.10 -31.35
The Sun (Sunday) 1,867,980 -1.98 -16.69
Sunday Mail 288,736 -1.32 -9.36
Sunday Mirror 1,029,210 -0.44 -5.95
Sunday People 415,539 -1.31 -10.12
Sunday Express 462,812 0.65 -9.71
Sunday Post 232,412 -1.53 -12.46
The Mail on Sunday 1,680,069 -1.05 -9.80
Independent on Sunday 113,082 -1.05 -9.80
The Observer 222,723 -0.58 -11.89
The Sunday Telegraph 420,742 -0.04 -8.82
The Sunday Times 842,810 -4.50 -8.82

 

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