View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

ABCe: Telegraph.co.uk takes top position in March

By Paul McNally

Telegraph.co.uk has become the UK’s biggest national newspaper website, according to new traffic data released today by ABCe.

The Telegraph Media Group site recorded 27,708,274 unique users last month, up 62.64 per cent year on year.

This figure puts Telegraph.co.uk about 1.4 million users ahead of Guardian.co.uk, which ended its run as the UK’s most-visited national newspaper website in February when it was overtaken by The Sun.

Telegraph Media Group digital editor Edward Roussel said: “Telegraph.co.uk had a record month. Finance, travel and blogs were among the biggest contributors to our growth. Sport and technology also continue to be popular.”

Guardian.co.uk, in second place, had 26,238,539 unique users in March, up 40.28 per cent on the same period last year.

Mail Online was in third place with a 32.25 per cent year-on-year traffic rise to 23,768,358 unique users.

Times Online, in fourth position, had 21,614,273 unique users in March, up 34.38 per cent.

Content from our partners
Free journalism awards for journalists under 30: Deadline today
MHP Group's 30 To Watch awards for young journalists open for entries
How PA Media is helping newspapers make the digital transition

The Sun, which enjoyed a traffic spike in February from its Alfie Patten and Jade Goody coverage, fell from first to fifth position in March, with 21,248,552 users.

Independent.co.uk recorded the biggest year-on-year traffic growth, up 89.67 per cent to 10,034,148.

The Mirror Group of websites had 7,138,013 unique users, a 62.09 per cent annual rise.

March national newspaper ABCe (all percentage rises are year on year)
Telegraph – 27,708,274 (62.64%)
Guardian – 26,238,539 (40.28%)
Mail – 23,768,358 (32.25%)
Times Online – 21,614,273 (34.38%)
The Sun – 21,248,552 (54.07%)
Independent – 10,034,148 (89.67%)
Mirror Group – 7,138,013 (62.09%)

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network