225k is aim of VLV appeal fund

Broadcasting lobby group the Voice of the Listener and Viewer is marking its 21st anniversary with a fundraising appeal that aims to raise more than £225,000 over the next three years.

Lord Puttnam, the Oscar-winning producer of Chariots of Fire and patron of VLV, who lobbied to restrict US influence in the British media, outlined a range of fundraising activities and initiatives at London’s British Academy on Wednesday. These included the launch of Broadcast Matters, a public service awareness week to be held in February, and a student competition in October on the subject of public service in the digital age.

To raise money there will be a number of lectures by leading broadcasters, including Sir David Attenborough and Charles Wheeler, and a celebratory lunch at the House of Lords with a keynote speech by Melvyn Bragg.

VLV was launched in 1983 as a nonpolitical lobbying body that represents citizens and consumer interest in broadcasting and is funded by its members.

Details of coming events can be viewed on the website that was set up this month – www.vlv.org.uk.

By Sarah Lagan

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