Women's magazine ABCs, second half of 2014: Good Housekeeping is top seller with growing circulation

Women's lifestyle and fashion titles saw their average circulations decrease by 0.9 per cent year on year on average in the second half of 2014.

Good Housekeeping (up 1.2 per cent to 419,575), Glamour (down 2.5 per cent to 405,053), Woman and Home (down 1.3 per cent to 351,717), Hello (down 5.2 per cent to 273,353) and Yours (down 0.4 per cent to 270,010) were the biggest of the paid-for titles in the sector.

The best performing paid-for title in terms of circulation change was Women's Health, up 5 per cent to 118,118. And the worst performing was Candis, down 18.4 per cent to 133,728.

Title Average ciruclation (print and digital) % change year on year % of print editions paid for
John Lewis Edition 501,630 0.8 0
ASOS.com 486,168 8.1 0
Good Housekeeping 419,575 1.2 99.1
Glamour 405,053 -2.5 96.5
Stylist 400,302 -8.2 0
Woman and Home 351,717 -1.3 98.1
HELLO! 273,353 -5.2 95.2
Yours 270,010 -0.4 92.5
Prima 267,780 2.7 100
Cosmopolitan 257,725 -9.9 86.5
Vogue 200,141 -0.5 87.9
Marie Claire 198,420 -12.9 87.8
Red 192,437 -5.4 95.1
Elle (U.K.) 163,498 -5 88.9
Look 155,708 -17.1 93.4
Grazia 154,036 -3.7 95.5
Instyle UK 151,584 3.5 73.3
Candis 133,728 -18.4 98.1
Harrods Magazine 125,853 0.7 0
Women's Health 118,118 5 93.1
Harpers Bazaar 111,691 0.6 57.1
Essentials 108,320 1.4 100
Specsavers Magazine 106,508   0
Vanity Fair 90,034 0 74.1
Tatler 84,218 1.2 57.7
Psychologies Magazine 66,245 -12.2 92.7
WM The Womans Magazine 20,091 -22.5 0
No1 Magazine 15,490 -6.7 96.7

 

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