More than 6,000 retail outlets in the US have stopped selling copies of new monthly magazine Shock following a campaign by a blogger who claims his picture, showing a US soldier cradling a wounded child, was misused.
Retailers Rite-Aid and Brooks Eckerd removed the picture-led magazine from their shelves last week, which featured Michael Yon's picture of a US soldier rescuing an Iraqi girl injured in a car bomb attack, saying it "did not fit in with their product mix".
Music chain Tower Records also stopped circulation of Shock's first issue, but will sell future editions.
In a statement on his website, Yon, a former US soldier, said: "Our efforts seem to be working very well."
The dispute began in May after Yon discovered his picture of the Marine Corps officer being used on the front page of Shock's first edition without his permission.
Shock used the picture to run an antiwar story in which they dubbed Iraq as the "new Vietnam". When Yon demanded the picture's removal, the publisher offered to replace it with another picture, pay an undisclosed licensing fee and make a donation to a charity of Yon's choice. But he called off talks with the title's owner, Hachette Filipacchi, when he realised Shock was still using his photo on their website.
Hachette USA's CEO Jack Kliger has accused Yon of "censorship" and has vowed the company — whose UK arm publishes Sugar, Elle and Red — "will not be intimidated by his actions".