TV study

Researchers at Brunel University are to investigate why TV news and
current affairs programmes are a turn-off for younger viewers.

The
study, which has received more than £100,000 funding from the Arts and
Humanities Research Council, will be carried out by Dr Michael Wayne.

Dr Wayne said: “There’s evidence that 16 to 24-year-olds aren’t relating to news and current affairs.

“We will talk to TV broadcasters and young television audiences to discover what makes younger viewers switch off.

“We will also report what younger viewers feel could be done to make programmes more accessible to them.”

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