The Times today unveiled a major redesign aimed at taking advantage of the full-colour printing which has been enabled by News International‘s new £650m printing presses.
The most striking change is the move of the Leader column to page two, which also now includes an index to the now colour-coded sections of news, business, opinion, obituary and sport.
Explaining the decision to move the leading articles to page 2, the Times says (in a leader): “We have done so in the belief that the modern newspaper is about information and the ideas that make sense of it.”
The paper’ original title: The Daily Universal Register – has been revived – for a new page packed with a miscellany of information ranging from travel information to details of what Saint’s day it is.
In statement, The Times explained the changes saying: “The daily magazine section, times2, has been modernised and expanded to give readers more on Life, Style and the Arts, as well more room for games and puzzles.
“The section now also includes a new page of news and features for children called Young Times, as well as outstanding columnists such as Caitlin Moran, Giles Smith and Sathnam Sanghera, and daily sections on health, families, fashion, relationships and food.”
Editor James Harding said in a statement: ‘The history of The Times is one of constant self-improvement. For 222 years, it has been at the forefront of innovation.
“The Times invented the leading article, it was the first newspaper to employ a foreign correspondent and rightly, or wrongly, it brought Su Doku mania to Britain.
“Our readers tell us how much they value the opinion of The Times, our impartial, authoritative and expert reporting, as well as the intelligence and humour of other Times readers in evidence daily on the Letters page.
“Now with full colour, the paper has further visual impact and new features which we hope will quickly become old favourites. We are as excited about our future as we are proud of our past. “