Teen mag Sneak redesigns

The redesigned Sneak (left) with its previous incarnation

Teen magazine Sneak has redesigned and will provide more “emotional support” for its readers.

Research showed that readers wanted more help and advice on such issues as coping with rejection and dealing with harmful criticism.

New features include Boy Section, which looks at real and celebrity boys giving opinions on their behaviour.

There is a new Agony Uncle section and Body Buzz pages giving readers advice on how to stay healthy and be confident.

There is a new logo and design intended to make the magazine more eye-catching on the shelf.

Rimi Atwal, group publishing director of Teen Titles at Emap Performance, said: “The teen market is very dynamic and moves at a fast pace. To be successful, magazines must stay in touch and be prepared to reinvent themselves to cater for their audience. Unlike other magazines in the market, Sneak does not depend on expensive covermounts for sales. Our success will continue to be built on providing the best editorial product.”

Sneak is the only magazine for all teenagers and currently sells 369,472 copies each month.

The first issue went on sale on Tuesday.

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