Public trust in journalists is on the wane, according to a YouGov poll published in the British Journalism Review and this week’s MediaGuardian.
Although the trends remain the same – with broadcast journalists better trusted than print reporters – all but one of the seven different categories of journalist mentioned in the survey have performed worse compared with five years ago.
Trust figures for the BBC, ITV and Channel 4 have fallen. Trust in broadsheet journalism is down 22 per cent.
“The only group to emerge unscathed were the red-top journalists, whose reputation was so low it could hardly sink further,” says University of Westminster professor of communications Steven Barnett.