Regional ABCs: Just two dailies add circulation

The beleaguered regional newspaper industry continues to lose print readers at an alarming rate as just two out of 86 daily regional titles managed to increase sales between July and December.

According to ABC figures released today, 17 titles saw their paid-for circulation drop by more than ten percent in the last half of 2009. Trinity Mirror‘s Liverpool Daily Post suffered a 20.8 per cent drop, giving it a six-monthly daily sales average of 10,222.

UK regional dailies sold a total average of 2.7 million copies per day during the period, a 7.2 per cent fall on the same period in 2008.

Newsquest‘s Dorset Evening Echo managed a 2.1 per cent rise to an average of 18,396 and Johnston Press‘s Peterborough Evening Telegraph recorded a 0.6 per cent rise to 16,531.

The privately-owned Wolverhampton Express & Star remains the country’s biggest daily paper, despite an average circulation fall of 7.6 per cent to 120,344, followed by Trinity’s Liverpo Echo on 88,519, a 9.5 per cent drop.

Regional daily newspaper circulation figures, in order of circulation (all percentages are year-on-year changes)

Express & Star (West Midlands) (Series) 120,344 -7.6%

Liverpool Echo 88,519 -9.5%

Aberdeen – Press & Journal (Series) 75,440 -3.4%

Belfast Telegraph 66,242 -4.6%

Dundee Courier & Advertiser (Series) 65,871 -5.1%

Shropshire Star (Series) 63,107 -6.8%

Newcastle-Upon-Tyne Evening Chronicle 60,554 -9.8%

Glasgow – Evening Times 59,365 -13.2%

Norwich – Eastern Daily Press 59,145 -3.3%

Leicester Mercury 58,284 -10.2%

The Sentinel 54,287 -6.5%

Birmingham Mail 52,752 -14.3%

Aberdeen – Evening Express (Series) 50,947 -2.1%

Hull Daily Mail 47,995 -7.5%

Portsmouth – News & Sports Mail (Series) 47,382 -4.5%

Nottingham Evening Post 46,326 -10.1%

Irish News – Morning 45,667 -4.5%

Darlington – The Northern Echo 44,931 -7.9%

Leeds – Yorkshire Evening Post 44,818 -8.7%

Edinburgh – Evening News 44,464 -5.7%

Teesside – Evening Gazette 43,937 -5.9%

South Wales Evening Post 43,644 -8.8%

Bristol Evening Post 43,247 -7.0%

Leeds – Yorkshire Post 43,095 -5.7%

Sheffield Star & Green ‘Un 42,260 -10.5%

Coventry Telegraph 38,792 -11.0%

Cardiff – South Wales Echo – Evening 36,928 -11.1%

Derby Evening Telegraph 35,784 -8.6%

Plymouth – Western Morning News 35,352 -6.5%

Southampton – Southern Daily Echo 34,900 -5.4%

Bristol – Western Daily Press (Series) 34,109 -10.7%

Daily Post (Wales) 32,864 -5.0%

Plymouth – The Herald 32,268 -6.0%

Southend – Basildon – Castle Point – Echo 32,172 -5.3%

Ipswich – East Anglian Daily Times 30,590 -5.0%

Bradford – Telegraph & Argus 30,218 -11.2%

Newcastle-Upon-Tyne Journal 30,147 -8.3%

Wales – The Western Mail – Morning (Series) 30,133 -10.6%

Grimsby Telegraph 29,220 -7.3%

Bournemouth – The Daily Echo 28,988 -5.7%

York – The Press 28,661 -9.2%

The Argus Brighton 27,161 -9.7%

Lancashire Evening Post 26,960 -4.7%

Lancashire Telegraph – Blackburn (Series) 26,503 -7.2%

South Wales Argus – Evening 25,035 -7.6%

The Gazette – Blackpool 24,877 -7.8%

The Bolton News 24,614 -10.6%

Ulster – News Letter 24,555 -2.8%

Cambridge Evening News 24,077 -4.4%

Dundee Evening Telegraph 22,560 -2.1%

Oxford Mail 22,019 -5.9%

Torquay – Herald Express (Series) 21,912 -4.6%

The Citizen 21,897 -6.7%

Huddersfield Daily Examiner 21,523 -7.6%

Northamptonshire Evening Telegraph – Kettering 20,553 -4.5%

Swindon Advertiser 19,870 -4.7%

Jersey Evening Post 19,520 -2.7%

Lincolnshire Echo 18,943 -6.1%

Norwich – Eastern Evening News 18,831 -10.5%

Weymouth – Dorset Evening Echo 18,396 2.1%

Colchester – Evening Gazette 18,385 -10.4%

The Leader (Wrexham, Flintshire & Chester) 18,368 -8.5%

Exeter – Express & Echo 18,063 -6.7%

Halifax – Evening Courier 18,021 -5.8%

Northampton Chronicle & Echo 17,934 -5.7%

Gloucestershire Echo 17,320 -8.1%

Scunthorpe Telegraph 17,305 -8.1%

Oldham Evening Chronicle 16,925 -12.2%

Peterborough Evening Telegraph 16,531 0.6%

South Shields – Shields Gazette 16,446 -6.1%

Barrow – North West Evening Mail 15,994 -9.4%

Ipswich – Evening Star 15,920 -9.3%

Hartlepool Mail 15,581 -8.6%

Worcester News 15,466 -6.3%

Guernsey Press & Star 15,386 -2.5%

Greenock Telegraph 15,241 -6.8%

Carlisle – News and Star East 14,138 -9.4%

Burton Mail 12,736 -7.3%

Scarborough Evening News 11,727 -7.5%

Birmingham Post 11,442 –

Liverpool Daily Post 10,222 -20.8%

Paisley Daily Express 8,313 -5.9%

Wigan Evening Post 7,499 -9.1%

Carlisle – News and Star West 5,645 -8.6%

Yorkshire Sport (Sat) 4,953 -12.3%

Doncaster Star 2,917 -13.8%

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