View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

  1. Publishers
  2. Digital Journalism
February 6, 2012updated 14 Sep 2012 4:33pm

Project 222 ‘wrapped up’ by News International

By Dominic Ponsford

A new digital project staffed largely by former News of the World journalists has reportedly been shelved by News International.

Last month there was speculation that Project 222 was gearing up for a launch after a request was sent out to picture agencies asking that it have permission to use work syndicated on worldwide photography portal IDS.

Today, The Independent reports that Project 222 – based at 222 Gray's Inn Road in London – has been "wrapped up".

According to The Independent, the project involved apps specialising in entertainment and sport which were intended to use the iPad to bring a more upmarket audience to The Sun's content.

Staff have reportedly been offered redundancy and most are said to have been redeployed to the digital department of The Sun.

At least 11 former News of the World journalists were said in October to be working on a new unspecified digital project.

Former News of the World executive picture editor Paul Ashton was among those working on the project.

Content from our partners
Free journalism awards for journalists under 30: Deadline today
MHP Group's 30 To Watch awards for young journalists open for entries
How PA Media is helping newspapers make the digital transition

The secretive nature of the project has led to speculation that it was in fact a cover for the launch of a Sunday edition of The Sun. This has been rebuffed by News International sources.

On Saturday, 28 January, four senior serving and former Sun journalists: Chris Pharo, Mike Sullivan, Ferbus Shanahan and Graham Dudman were arrested and questioned by Met police officers investigating corruption.

Police were acting on information revealed by News Corp's own Management and Standards Committee. The four were released without charge on police bail.

Days after the arrests, the Financial Times reported that the arrests had led to plans for the launch of Sunday edition of The Sun being put "way on to the backburner".

News Corp chief executive Rupert Murdoch later said, via Twitter: "F.T. Financial Times or Fawlty Towers? Sun on Sunday story today 100 per cent wrong."

To contact the Press Gazette newsdesk call 020 7336 5327 or email pged@pressgazette.co.uk

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network