One of the Daily MailÃ¢â‚¬â„¢s most high-profile and successful campaigns of recent years was against the Casino Bill.
Warning that Ã¢â‚¬Å“Britain faces an epidemic of gambling addiction as the Government prepares to sweep away restrictions on the UK gaming market,Ã¢â‚¬ the Mail was at the forefront of a campaign against Government plans for new Ã¢â‚¬Å“super-casinosÃ¢â‚¬ across the country.
Axegrinder was intrigued, therefore, to see Daily Mail sister title Metro launch a veritable virtual sin city online with the new Ã¢â‚¬Å“Metro CasinoÃ¢â‚¬.
There the message is: Ã¢â‚¬Å“Do you have what it takes to be our top player? Win Ã‚£Ã‚£Ã‚£ playing Black jack, Roulette and other casino games.Ã¢â‚¬