Mandrake 1, Patience 0?

Readers, especially Telegraph ones, don’t like change, so Axegrinder was sorry to learn that Sunday Telegraph editor Patience Wheatcroft was planning to move gossip column Mandrake from the back page ‒ which has been its home for more than 10 years ‒ to somewhere inside the paper.

I understand Patience was under heavy pressure from the advertising boffins who’d come across all heavy-handed and gave her instructions.

Stand up for your readers, La Patience, I was going to say, and leave Mandrake exactly where it is ‒ it’s happy on the back page and so are its readers.

But as news breaks that Patience has resigned, could it be Mandrake 1 Wheatcroft 0?

Comments
No comments to display

Leave a Reply

Your email address will not be published. Required fields are marked *

three × three =

CLOSE
CLOSE