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Mail Online revenue boosts 48 per cent to £41m (but not enough to cancel out print decline)

By Dominic Ponsford

Mail Online grew its overall revenue by 48 per cent to £41m for the year to the end of September, according to parent company DMGT's full-year results.

But it wasn’t enough to offset an overall combined print and online revenue decline for the Daily Mail and Mail on Sunday titles, which was down 2 per cent year on year to £603m.

Last month Mail Online achieved a record global reach of 9.6m daily browsers according to ABC. This compares with paid-for print circulations for the Daily Mail of 1.8m and for the Mail on Sunday of 1.6m.

Turnover for free newspaper Metro (and its website) was down 10 per cent year on year to £80m. This was partly due to the boost it experienced in 2012 thanks to the London Olympic Games.

The Mail titles and Metro now report their figures as part of DMG Media (they were previously part of Associated Newspapers).

Online deals business Wowcher increased profits by 184 per cent to £14m and online recruitment business Evenbase (also part of DMG Media) increased turnover by 35 per cent to £78m.

DMGT said it was significant that in the first nine months of the financial year increased revenue from digital advertising across DMG Media began to cancel out print advertising decline.

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Operating profit across DMG Media was said to be up 4 per cent to £80m on total revenue for the division down 6 per cent to £793m

DMGT sold the Northcliffe regional newspapers division to Local World at the end of 2012 but retains a 38.7 per sent stake. For the nine months to September DMGT took an £11m share of Local World's operating profits.

Overall revenue for DMGT was down 8 per cent year on year to £1,802m.

Most revenue and profit came from its business to business division which accounted for £960m of revenue and £232m of operating profit.

Euromoney Institutional Investor is the most profitable part of the business providing revenue of £405m and operating profit of £119m.

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