ITN deal to provide news to Joost

ITN’s digital division has agreed a deal to provide news, entertainment and sports coverage to IPTV platform Joost.

ITN On’s package of content for internet television service will include weekly sports news bulletin Sports Fix and daily football show EPL, and On This Day in History, a series of 90-second vignettes of historical events from ITN’s moving image library, which stretches back to the advent of film in the late 19th century.

The content ITN is supplying to Joost will also be include a new cinema guide programme, Movie Buff.

According to ITN, Movie Buff will movie news, film reviews, red carpet premieres, celebrity interviews and features on ‘cinema etiquette”.

‘With quality news , including from the English Premier League and Hollywood, ITN will offer Joost viewers content that appeals to both a UK and global audience,’Joost’s executive vice president for content strategy and acquisition, Yvette Alberdingk Thijm.

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