Harpers Bazaar aims for gem of a relaunch

Harper’s Bazaar relaunches as Bazaar in September, with 200 Swarovski crystals emblazoned on the logo of every issue.

The new logo will bring the magazine into line with its sister publications worldwide.

The September issue will be a bumper 400-page edition, rather than the usual 200 pages.

The collector’s issue will be available on London’s 50,000 news-stands. The magazine recently won the PPA award for Consumer Magazine of the Year.

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