Guardian to become most expensive mainstream quality daily

guardian_newsroom

 

The Guardian will become the most expensive mainstream ‘quality’ daily newspaper in the UK from Saturday, 12 January.

The weekday edition is to rise from £1.20 to £1.40 and the weekend Saturday edition will rise from £2.10 to £2.30.

This compares with the The Times (£1/£1.50), The Daily Telegraph (£1.20/£2) and The Independent (£1.20/£1.60).

In November print sales of The Guardian were down 10.1 per cent to 203,592 a day on average.

The price rise comes as Guardian News and Media seeks ways to save  £7m a year from the editorial budgets of The Guardian/Observer and Guardian.co.uk. Guardian News and Media made an operating loss of £44.2m in the year to March 2012.

Guardian management is currently in negotiations with staff over proposals to cut 100 editorial jobs.

 

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