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November 18, 2013

Future launches new monthly popular science magazine

By Press Gazette

Future has launched a new monthly popular science magazine called Science Uncovered.
It is edited by former deputyy editor of Focus magazine Andrew Ridgway and the first issues comes out on 21 November, with an introductory price of £1. The regulary price will be £3.99 in print, and £2.49 for the digital edition.
Ridgway said: "Our formula is simple, in-depth coverage of science brought to life by some of the biggest names in science research and broadcasting. Our contacts with the science community will ensure that we’ll be covering the most important and fascinating breakthroughs.”
Contributors to the magazine include oceanographer Dr Helen Czerski, astronomer Mark Thompson, Maggie Philbin and 'thrill engineer' Brendan Walker.
Head of Science Uncovered Ian Robson said: "Science has never been more mainstream, it appeals as genuine entertainment to people of all ages. There is a real gap in the market for a credible, yet accessible title that celebrates the science driving forward the world we live in – and Science Uncovered will really deliver on that. With Andrew, we have one of the most respected names in science publishing;,and his black book has allowed us to build a product of huge credibility that will not only be fun but educational.”
Last year Bauer launched a major new monthly mag in the facual sector called Wonderpedia. It has a monthly sale of just under 20,000.
Established monthly popular science title Focus grew its sale by 3.5 per cent in the first half of this year to just under 67,000 copies a week.

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