Publishing group Future has built on the success of its surging digital edition sales by launching a new iPad-only digital magazine, Photography Week.
The launch of the magazine comes a year after the British Journal of Photography launched a bespoke quarterly iPad edition. It has been such a success that iPad subscriptions to BJP now equal print ones.
Future revealed yesterday that sales of digital editions on Apple devices have now passed £5m since Apple Newsstand was launched in October 2011.
Photography Week (out today) is aimed at an internatinal audience and is priced at £1.49 per issue, or £19.99 for an annual subscription, as the company strives to become a “predominantly digital business continues”.
In addition to editorial content and still images, the issue also contains interactive video material.
The magazine was designed specifically for the iPad, and was created by the teams behind Digital Camera, N-Photo and PhotoPlus.
Matthew Pierce, group publisher for Future’s Creative portfolio, said: “With the launch of Photography Week, we’ve created a completely new weekly product, packed with must-have content tailored especially for international photography enthusiasts.
"Through interactive pages, bespoke video and galleries of the world’s most stunning photography, Photography Week is the perfect fit for Apple’s Newsstand.”