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March 3, 2009

Evening Standard looks set to overhaul web presence

By paulmcnally

The new editor-in-chief of the London Evening Standard has hinted at some “exciting digital changes” at the paper in the coming months.

In an editorial introducing readers to the first edition of the Standard under his editorship, Geordie Greig said yesterday that the title would “strive to be bold and surprising and to bring modernity with exciting digital changes planned in the near future”.

On the paper itself, he added: “We shall be a life-affirming, aspirational newspaper that aims to be different and bold, our style embodied in punch, zest and humour.

“From today this newspaper takes a fundamentally optimistic view of life, of London and Londoners.

“But while we shall be quick to celebrate what is good, we shall not hesitate to draw attention to those things that can be better – and we shall be diligent in exposing injustice, corruption and unfairness.

“We believe that the greatest city in the world needs a cheerleader. As recession bites, we also think it needs cheering up.”

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