Digital investment at Express Newspapers set to see online staff grow to 100

Express Newspapers says it is recruiting 40 digital editorial staff bringing its website headcount to over 100.

Last month Express.co.uk was the UK's fastest growing national newspaper website, up 59 per cent year on year to 1.4m unique browsers per day.

The Daily Star was the second fastest growing national site, up 35 per cent year on year to 901,334.

Although growing fast, the two sites are still at the bottom of the league table of national newspaper websites audited by ABC.

Website Average daily unique users, January 2016 Month-on-month % change Year-on-year % change
Mail Online 14,759,451 11.96 5.8
theguardian.com 8,764,814 11.69 25.27
Trinity Mirror Group – Digital 7,055,634 22.68 10.48
Mirror Group Nationals 4,822,666 20.74 0.83
Telegraph 4,611,564 14.19 11.27
The Independent 3,331,403 19.14 33.87
Trinity Mirror Regional Network 2,437,493 23.97 27.05
The Sun 1,909,955 25.19  
Metro 1,418,152 26.93 10.94
express.co.uk 1,399,663 31.38 59.26
dailystar.co.uk 901,334 51.68 34.84
Manchester Evening News 693,315 24.23 23.18
Liverpool Echo 555,676 31.56 30.26
Evening Standard 502,112 14.04 48.48
Wales Online 327,001 26.27 47.07
Newcastle Live 255,198 25.44 31.53
Birmingham Mail 230,651 17.19 13.14
Teesside Evening Gazette 112,987 11.53 36.68
Daily Post (Wales) 84,812 9.89 32.94
Coventry Telegraph 69,581 24.1 39.29
Huddersfield Daily Examiner 59,774 13.27 15.26
Visiter.co.uk 19,282 50.97  

The UK's biggest national newspaper website, Mail Online, is believed to have more than 400 editorial staff. The Independent website is set to have a staff of around 75 when it goes digital-only next month.

The digital expansion at Express Newspapers comes against a backdrop of successive waves of redundancies on the print editorial team and an eight-year pay freeze.

 

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