Dennis Publishing will go head to head with Future next month with new monthly gaming magazine PlayNation 2.
The launch follows the closures of two Dennis titles, The Official Dreamcast Magazine and The Player, recently acquired from Emap.
PlayNation 2, targeted at 16- to 24-year-old Sony PlayStation owners, will be a direct rival to Future’s Official PlayStation 2 and PSM 2 magazines.
It will have a lower cover price than its rivals (£2.99) and launch with a cover-mounted T-shirt and print run of 60,000.
Warren Chrismas, former editor of The Official Dreamcast Magazine, is editor. He is recruiting a deputy and staff writer to complete the editorial team.
By Ruth Addicott