Monthly interior design magazine Intra is closing and talks have begun to try to find jobs for its staff elsewhere in CMP Information.
Three journalists work at the title – feature writer Helen Parton, parttime deputy editor Karen Glaser and editor Anthea Bain.
The September issue was half completed when staff were told the news last Thursday.
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Bain said: “This is a very difficult market and the revenue was not coming through for us to keep investing.
All our staff have put in a terrific effort to maintain standards, which have really been 110 per cent.”
Launched at the beginning of 2002, Intra got off to a successful start, becoming the first B2B magazine to be shortlisted for the PPA’s monthly launch of the year.
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The launch was developed from the same division (Built Environment) as CMPi’s monthly magazines Cabinet Maker and Call Centre Focus and trial launch Within. The controlled-circulation title goes out to 19,422 interior design professionals.
A spokesperson for CMPi said: “While the magazine has struggled commercially as a brand, Intra has been critically acclaimed and has created its own niche amongst designers, architects and specifiers.”
July/August is the final issue.
By Sarah Lagan
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