Sales of The Spectator have hit a record high with a circulation of 66,105, up 4 per cent year on year.
The
mag, which claims it is “the thinking man’s Swiss army knife”, achieved
the increase in a turbulent period in which editor Boris Johnson was
forced to make a grovelling apology to the people of Liverpool and
publisher Kimberley Quinn was embroiled in the David Blunkett paternity
affair.
Chief executive Andrew Neil said the rise was proof there was no such thing as bad publicity.
He added: “The momentum continues: sales and ad revenues for the first five weeks of 2005 are comfortably ahead of budget.
“I
have set the commercial and editorial teams a target of 80,000 sales
within three years. I’m beginning to think we should be even more
ambitious.”
Johnson said: ” The Spectator continues to go from
strength to strength. We thank all our loyal readers for contributing
to our ongoing success. Onwards and upwards.”
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