Award-winner moves from Emap to IPC

IPC has
poached Lottie Berridge, currently creative director of Emap’s New
Woman, to take on a newly created role as group creative director over
all its women’s weekly titles.

Berridge – who won awards as art
director at Heat and FHM – will oversee the company’s true life,
woman’s interest and celebrity weeklies, including Now, Pick Me Up and
Woman’s Own.

She said: “The women’s weekly market is such an exciting environment right now, and this is a fabulous opportunity.”

Evelyn
Webster, IPC Connect managing director, said: “The women’s weekly
market is as fast-paced as ever, and Lottie will be a great asset to
Connect, helping us to accelerate the fantastic development work that
is already underway across our marketleading portfolio.”

Elsewhere
in the company, Jackie Newcombe, publisher of Marie Claire, has become
managing director of the whole women’s glossy division following the
departure of Sandy Whetton.

Newcombe took over this week at IPC
SouthBank, which publishes InStyle, Marie Claire, Woman & Home and
Wallpaper following Whetton’s resignation last week.

Whetton, who
was in the post for two and a half years, said he wanted to spend the
half term and Christmas holidays with his eight-year-old son before
considering a return to the industry.

Newcombe said: “It is a real thrill for me to have been asked to lead the team at this very exciting time for IPC.”

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