Aspirations are limited by WH Smith

Independent women’s magazine Be Unlimited has been forced to close
its paper edition after WHSmith removed it from the shelves due to
insufficient sales.

The magazine, which had a circulation of
around 10,000, was a celebrityfree read that aimed to help women
achieve their personal ambitions.

Editor and publisher Rebekah
Renton, who set up the magazine with her own money after years of
working as a businesswoman, said: “I understand [WHSmith] need to focus
their efforts on building a profitable business, but as a small
independent publisher this has made it impossible for us to continue as
we were.

“I’ve found it very difficult knowing that I have let our subscribers, advertisers and everyone who supported the magazine down.

“We have tried over the last few months to raise investment but our efforts have not resulted in anything positive – yet!

“What I have learnt and the people I have met are priceless and I deeply thank everyone.”

The
magazine will now continue in the form of a weekly Be Unlimited e-zine,
daily “inspirational” emails and free and discounted magazines, cds,
books and events.

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